New Opportunities for Free Continuing Education

Wednesday, April 1, 2015

Photo of Jeffry Gerson, OD, FAAOFor the fifth year, VSP Vision Care is sponsoring Eye on Wellness continuing education (CE) seminars for optometrists with A. Paul Chous, MA, OD, FAAO, and I as keynote speakers.

What’s really exciting is that VSP has expanded the number of seminars to 10 and will be offering Eye on Nutrition in addition to Eye on Diabetes and Eye on Age-related Macular Degeneration (AMD). All of the seminars will offer four hours of COPE-approved CE for free to all licensed optometrists.

As practicing optometrists who are regularly seeing patients, Dr. Chous and I have a unique approach to the topics. We want every doctor who attends to walk away with the latest research, actionable data, and best practices that they can immediately apply with their own patients. We continually update the presentations as new research becomes available and we use examples from our own practices to make it easy for other optometrists to implement what they learn. (more…)

VSP’s Not For Profit Organizational Structure

Friday, February 27, 2015

A question I often hear is, “I thought VSP lost their not-for-profit status?” In today’s installment, I will try to clear this question up and then talk about a new and emerging force in our industry, private equity and venture capital.

Here is the VSP Global mission statement:

“VSP Global is a community benefit based not-for-profit that was established to provide access to cost-effective, high-quality eye care and eyewear to as many in the community as possible. We help people see, and our community is the global community.”

VSP has been a voluntary not-for-profit vision care plan since its inception. It has always been about bringing together a high-quality panel of doctors with a community of patients who need high-quality, cost-effective eye care. The not-for-profit structure is very important because, as the bylaws state, “No director, officer, or any private individual shall be entitled to share in the distribution of any corporate assets or in any surplus. Such surplus, if any, shall be used by the Corporation to pursue …the promotion of social welfare by improving and expanding services.” In other words, surpluses are reinvested in the system to provide additional cost-effective, high-quality eye care for additional community benefit. (more…)

The Power of Counting Steps

Friday, February 13, 2015

Photo of Daniel L. Mannen, OD, FAAOThere is an old adage: “If you want something to get better, you measure it.” I believe this is absolutely true. In fact, I suspect that incremental measurement may be the most important step toward improvement.

I started wearing a pedometer and counting steps last year. One thing is certain: I now take far more steps each day. I even have “internet counting friends” to keep track of and compete with. I walk, I count, and I closely monitor my progress. If I happen to lag behind, I sometimes even go round and round the family room to catch up.

So what is so unique about a pedometer? It simply provides continuous incremental feedback as I progress toward my goal.

I believe this principle applies perfectly to goal setting in our practices. I think we tend to set goals which are too large and too distant to get maximum effect. We overlook the motivational power of counting steps. (more…)